Job Details

About the Role

We’re hiring a Senior Marketing Manager to lead and execute marketing strategies across multiple brands and business units. This is a full-time, in-person position for someone who understands what it takes to build a high-performing marketing engine from the ground up.

This role is for experienced professionals only. If you’ve built and managed full-funnel campaigns, led creative teams, and driven measurable results, this could be the right fit. If you're still learning the basics of campaign planning or ad metrics, this is not the role for you.

Key Responsibilities

Strategy and Leadership

- Lead the full marketing strategy across multiple retail and e-commerce brands

- Develop integrated campaigns for social media, retail, email, digital, and in-store initiatives

- Use performance data to drive decision-making and continuously optimize campaign performance

Project and Team Management

- Manage internal creative talent and external vendors or freelancers

- Oversee development and execution of all marketing assets and deliverables

- Maintain timelines, budgets, and marketing calendars across brands

Content and Creative Oversight

- Review and guide creative execution, including digital ads, packaging, video, and event materials

- Use Photoshop, Illustrator, and optionally Blender to support or QA design deliverables

- Ensure brand consistency across all public-facing content

Requirements

Must-Have Skills

- Minimum of 5 years of experience in marketing with at least 2 years in a leadership role

- Proven ability to manage multi-channel campaigns that drive ROI

- High proficiency in Adobe Creative Suite, especially Photoshop and Illustrator

- Experience managing or collaborating closely with content creators, designers, and marketers

- Strong understanding of key marketing KPIs including ROAS, CTR, CAC, and LTV

- Background in e-commerce, retail, or CPG is strongly preferred

Bonus Skills

- Familiarity with Shopify, Klaviyo, Google Ads, or Meta Ads Manager

- Hands-on experience with motion graphics, video editing, or Blender

- Working knowledge of SEO and paid search campaigns

- Branding or packaging design experience

- Experience in the vape, smoke shop, or cannabis industry or familiarity with the audience

Who You Are

- A clear thinker who can build marketing systems and campaigns that scale

- Comfortable managing both strategy and hands-on execution

- Focused on results and accountability, with an eye for creativity

- Great at prioritizing across multiple brand needs without sacrificing quality

- Confident managing creatives, writing briefs, and evaluating performance data

Benefits and Perks

- Competitive salary with room for performance-based growth

- In-office team culture based in Atlanta

- Direct leadership over the marketing function

- Opportunity to impact multiple fast-growing brands

How to Apply

Send your resume, any relevant portfolio links, and a brief message about your favorite campaign you’ve ever led to [insert email].

Only experienced candidates will be considered. This is not an entry-level or junior creative role.